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Samenvatting E-commerce
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Samenvatting E-commerce
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E-commerce Summary (Eco1)
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Available practice questions
Flashcards Ecommerce
Flashcards
22 Flashcards
$3.30
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Flashcards
22 Flashcards
$3.30
1 sales
Some examples from this set of practice questions
1.
What is an accurate description of the customer journey?
Answer: A description of multichannel behaviour whereby consumers use different media to select suppliers, make purchases and gain customer support.
2.
What is Ecommerce?
Answer: Ecommerce is trading in products or services using computer network, such as he internet.
3.
What is B2B?
Answer: B2B is a marketplace where businesses trade with each other. Example: Alibaba.com
4.
What is omni channel?
Answer: An all present channel used to follow the costumer.
5.
What is Customer Life Cycle?
Answer: A customer goes through different phases when buying a product. From orientation to selection to transaction.
6.
What is inbound marketing?
Answer: Using resources that are free to gain traffic.
7.
Give 4 examples on how to influence the ranking on the Search Engine Ranking Page (SERP)?
Answer: Use relevant and clear content in the description of the page, use a sitemap link, build on links, use tags.
8.
What does SEM stand for?
Answer: Search engine marketing
9.
What is CRM?
Answer: Customer Relationship Management: het proces van interactie tussen een organisatie en haar nieuwe en bestaande klanten met als doel een duurzame winstgevende relatie op te bouwen.
10.
Waarom zijn loyale klanten belangrijk voor een bedrijf?
Answer: De kans om aan een bestaande klant te verkopen is 3X groter dan om aan een nieuwe klant te verkopen.
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