Mktg 3340 final Study guides, Class notes & Summaries

Role of Marketing correct answer: Generate profitable revenue When a marketer can describe something it is called a correct answer: product concept After buying an item we experience what? correct answer: cognitive dissonance Ways to engage consumers, directly or indirectly correct answer: -Directly: physically, email newsletters, one to one basis, calling, sending direct ads/texting, create relationship, personalizing advertising toward you -Indirectly: social media, PR, content m...

MKTG 3340 FINAL WITH COMPLETE SOLUTIONS 100% MKTG 3340 FINAL WITH COMPLETE SOLUTIONS 100%

MKTG 3340 - FINAL EXAM WITH COMPLETE SOLUTIONS 100% MKTG 3340 - FINAL EXAM WITH COMPLETE SOLUTIONS 100%

MKTG 3340 - Final Exam Questions and Answers 100% Verified MKTG 3340 - Final Exam Questions and Answers 100% Verified MKTG 3340 - Final Exam Questions and Answers 100% Verified Possession Utility - ANSWER-The value of making an item easy to purchase through the provision of credit cards or financial arrangements Make the purchases easier The benefit customers get from a company's product once they have purchased Possession Utility - ANSWER-CarMax provides financing or leasin...

MKTG 3340 FINAL EXAM WITH ALL QUESTIONS AND ANSWERS ...

MKTG 3340 Final Question and answers already passed 2024marketing the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large primary goals of marketing 1.) discover the needs and wants of customers 2.) satisfy them Brainpower Read More Previous Play Next Rewind 10 seconds Move forward 10 seconds Unmute 0:00 / 0:15 Full screen What is needed for...

MKTG 3340 Final Exam Question and answers rated A+ 2024Role of MKTG generate profitable revenue When a marketer can describe something/write it down it is called a Product Concept Brainpower Read More After buying an item we experience what? Cognitive dissonance/buyer's remorse cognitive dissonance buyer discomfort caused by post purchase conflict Ways to engage consumers, directly physically, email newsletters, one to one basis ways to engage consumers

MKTG-3340 Final Questions with complete solution 2024customer lifetime value - correct answer total revenues gained by a company over the lifetime of a consumer loyalty, sales, and profits - correct answer doesn’t hold up in the short-term, happens in the long-term what is the importance of satisfaction - correct answer unhappy customers will share their dissatisfied experience with other consumers over __% of unhappy customers will not do business with the company again - correct ans...

MKTG 3340 - SMU FINAL EXAM 2024...

MKTG 3340 Final – SMU Questions and Answers 100% Correct MKTG 3340 Final – SMU Questions and Answers 100% Correct MKTG 3340 Final – SMU Questions and Answers 100% Correct What are Some Errors in Communication? - ANSWER-sources may not adequately transform the abstract idea into an effective set of symbols a properly encoded message may be first sent through the wrong channel and never make it to the intended receiver the receiver may not properly transform the set of symbols i...