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Global Marketing notes (6th edition)

Svend Hollensen - ISBN: 9780273773160

View all 19 notes for Global Marketing, written by Svend Hollensen. All Global Marketing notes, flashcards, summaries and study guides are written by your fellow students or tutors. Get yourself a Global Marketing summary or other study material that matches your study style perfectly, and studying will be a breeze.

Best selling Global Marketing notes

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Global Marketing
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The summary contains all figures from the text book and it is really complete. If you read this summary you don't need to read the book. I got a 9.3 in my GM exam.

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  • Summary
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Samenvatting Global Marketing
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Nederlands/Engelse samenvatting van het boek Global Marketing geschreven door Svend Hollensen, 6e druk. Het eerste deel van de samenvatting is in het Nederlands/Engels en vanaf hoofdstuk 8 is de samenvatting in het Engels. De samenvatting bestaat uit hoofdstuk 1 t/m 13

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Summary Export Management 1
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Duidelijke Engelse samenvatting van het boek Global Marketing 6e druk geschreven door Svend Hollensen, Deze samenvatting bestaat uit de hoofdstukken 8 t/m 13.

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Summary Global Marketing Chapter 9-19
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Summary of chapter 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19 of the book Global Marketing by Svend Hollensen. This summary is also based on the sheets of the minor International Business II of the University of Applied Sciences Leiden. Includes all important figures.

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Summary Global Marketing
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Summary of the chapters 14 to 19 of the book Global Marketing of Svend Hollensen (Export Management). Including relevant graphs. I passed this exam with an 8.3!/Samenvatting van de hoofdstukken 14 tot en met 19 van het boek Global Marketing. Inclusief relevante figuren/tabellen. Ik heb het tentamen behaald met een 8.3!

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  • Summary
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  • by mirandasuzannaalida • 
  • uploaded  17-11-2018
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Newest Global Marketing summaries

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Samenvatting Global Marketing
(0)
$4.98
6x  sold

Nederlands/Engelse samenvatting van het boek Global Marketing geschreven door Svend Hollensen, 6e druk. Het eerste deel van de samenvatting is in het Nederlands/Engels en vanaf hoofdstuk 8 is de samenvatting in het Engels. De samenvatting bestaat uit hoofdstuk 1 t/m 13

i See more info x
  • Summary
  •  • 34 pages • 
  • by Dominiquevdh • 
  • uploaded  27-01-2016
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i x
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Summary Export Management 1
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Duidelijke Engelse samenvatting van het boek Global Marketing 6e druk geschreven door Svend Hollensen, Deze samenvatting bestaat uit de hoofdstukken 8 t/m 13.

i See more info x
  • Summary
  •  • 17 pages • 
  • by Dominiquevdh • 
  • uploaded  27-01-2016
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i x
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Summary Global Marketing Chapter 9-19
(1)
$6.09
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Summary of chapter 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19 of the book Global Marketing by Svend Hollensen. This summary is also based on the sheets of the minor International Business II of the University of Applied Sciences Leiden. Includes all important figures.

i See more info x
  • Summary
  •  • 49 pages • 
  • by kellyvz • 
  • uploaded  19-10-2016
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i x
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Summary Global Marketing
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$6.66
3x  sold

Summary of the chapters 14 to 19 of the book Global Marketing of Svend Hollensen (Export Management). Including relevant graphs. I passed this exam with an 8.3!/Samenvatting van de hoofdstukken 14 tot en met 19 van het boek Global Marketing. Inclusief relevante figuren/tabellen. Ik heb het tentamen behaald met een 8.3!

i See more info x
  • Summary
  •  • 41 pages • 
  • by mirandasuzannaalida • 
  • uploaded  17-11-2018
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i x
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Summary Global Marketing Chapter 1-8
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Summary of chapter 1, 2, 3, 4, 5, 6, 7, 8 of the book Global Marketing by Svend Hollensen. This summary is also based on the sheets of the minor International Business I of the University of Applied Sciences Leiden. Includes all important figures.

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  • Summary
  •  • 37 pages • 
  • by kellyvz • 
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Competitive advantage
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Understanding the MACRO and trading environments is essential to a company if it is to sustain global competitive advantage. This paper discusses this statement and explains by using appropriate global marketing theory and concepts how a company could remain successful in a dynamic industry.

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  • Class notes
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